10 Reasons Why Personal Branding is Essential When Changing Careers

 

As the job market becomes more and more competitive, it’s crucial to differentiate yourself from others. Your personal brand is what makes you stand out from the crowd, highlighting your unique skills, experience, and passions. 

 

 

It is the image you present to the world, including your online and offline presence. It’s how people perceive you and what sets you apart from others. 

 

Personal branding is about being intentional in shaping that image and ensuring that it aligns with your values, goals, and aspirations. 

 

Importance of Personal Branding When Changing Careers 

 

In today’s job market, personal branding has become increasingly important. With the rise of social media and the internet, it’s easier than ever for employers and clients to research and evaluate potential candidates based on their online presence. 

 

 

Personal branding is the practice of marketing yourself and your career...

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Why Changing Careers Midlife May Be The Best Decision You Ever Make

 

 

Are you feeling stuck in your current job? Do you feel like you’re not living up to your full potential?

 

 

Well, I’m here to tell you it’s never too late for a career change! In fact, changing careers midlife can be a HUGE advantage and it is way more common than you might think. 

 

First, let’s take a look at some statistics. According to a report by the Pew Research Center, 43% of workers have changed careers at least once in their lifetime, and more than half of those who did so did it after age 45. 

 

So, if you’re feeling like you’re the only one considering a mid-career change, you’re not alone! 

 

Maybe you feel like it’s too late to start over. Maybe you think your age will work against you. Or that you don’t have the energy or time you had when you first started. 

 

Maybe a lack of confidence is holding you back, or a fear of needing to develop new skills and...

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How to Find Your Career Narrative (And Why It Matters)

 

 

If you are feeling lost or unfulfilled in your career, it might be time to take a step back and examine your career narrative. 

 

Okay. Career what??? 

 

 

We all have multiple narratives in our lives. You have a narrative about what kind of daughter you are, what kind of friend, significant other, spouse, employee, etc. 

 

But do you know what your career narrative is? 

 

Your career narrative is the story you tell yourself and others about your professional journey, and it can have a huge impact on your job satisfaction and success. 

 

So let’s dive into how you can find, redefine, and project your career narrative! 

 

What is your current career narrative? 

 

Take some time to reflect on the story you currently tell about your professional life. 

 

 

Evaluate how you describe your job. What do you say when someone asks you what you do for a living? Do you focus on the...

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